Confirmed by the firmNew York

Greycroft

Greycroft, based in New York, backs Seed and Series A startups, mostly leading rounds with checks from $500k to $10M, across sectors like Bumble and Stability AI.

Website Portfolio Team page

Entry stageSeed, Series A

Check size$500K to $10M

Leads roundsYes

FocusGeneralist

Latest fundn/a

Investing team19 peopleNo activity since Sep

Who you would pitch at Greycroft

19 people on the investing team, 11 of them partners who can make the call. Partners are listed first.

Ian SigalowCo-Founder & Managing PartnerHe has invested in digital economy and AI companies, with prior roles at StrongData and Boston Millennia Partners.

Dana SettleCo-Founder & Managing PartnerShe has backed numerous companies and holds board roles at IMAX and non-profits.

Brian Bustamante-NicholsonPartnerHe previously held senior investor roles at Stripes Group and Sonoma Brands Capital.

Carley PhillipsPartnerFocus: climate tech investing.

Dylan PearcePartnerFocus: software and internet companies.

Jim MurphyPartner, Global Strategic RelationshipsHe previously led global venturing at The Coca-Cola Company and held roles in banking and consulting.

John EltonPartnerHis investments include Addi, ClearGraph, Frame.ai, and others, with prior roles at iNovia Capital and Veronis Suhler Stevenson.

Katherine PowerPartnerShe previously founded four consumer businesses over fifteen years.

Mark TerbeekPartnerHe joined in 2013 and previously worked at MK Capital, co-founded Jamcracker, and was at McKinsey & Company.

Peter SaperstonePartnerHe previously spent 26 years at Fidelity Investments, where he led late-stage private equity investments in consumer, media, and internet sectors.

Marcie VuPartnerFocus: software investments.

Andrew YingPrincipalFocus: early-stage AI and software investments.

Chiraag DeoraPrincipalFocus: AI, data infrastructure, developer tools, and security.

Conor DeveneyPrincipalFocus: late stage and public investments.

Kishen PatelPrincipalFocus: software investments.

Massimo PennisiPrincipalHe previously worked at Royal Bank of Canada and Quiksilver, and holds a BS from Stony.

Addie EwaldInvestorFocus: climate tech.

Cameron McGinnInvestorHe previously worked at Point72, Etsy, and Goldman Sachs, and holds a BS in Finance from Brigham Young University.

Lauren ArribasInvestorShe previously worked at Permira and Blackstone, and holds a BS in Economics from Wharton.

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Writes $500K to $10M checks. Its smallest check is larger than 71% of firms in the atlas.

Bars: how many firms in the atlas report each band. Highlighted: this firm.

No recent activity since September 2026. Quiet does not mean closed.

Weekly count of activity updates. Activity is not a confirmed deal.

Before you pitch

Ownership target5-7%, 7-10%

How to reach them[email protected]

Notable investments

BumbleArcher AviationSemrushStability AIWhatnotCharacter AI

In their words

Greycroft | Venture Capital Firm for Courageous FoundersGreycroft partners with bold founders in AI, software, sustainability, and consumer brands to create lasting impact.www.greycroft.com

Founders and investors at a Mode VC gathering

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Raising a pre-seed or seed round? We write $1M to $5M first checks and help founders with distribution. A partner reads every deck.

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Firms like Greycroft

Outsiders Fund$500K to $10M · active Sep 27

Alpaca VC$500K to $3M · active Sep 22

Company Ventures$500K to $3M · active Oct 5

AlleyCorp$500K to $10M

Archetype$500K to $10M

Hivemind Capital Partners$500K to $10M

On these lists

Seed investors in United States2836 Series A investors in United States1790 Seed investors in New York347 Series A investors in New York233 Seed investors3020 Series A investors1867

Questions

What stage does Greycroft invest in?

Greycroft reports entry at seed, series a.

How much does Greycroft invest?

Greycroft reports checks of $500K to $10M.

Does Greycroft lead rounds?

Yes. Greycroft says it can lead.

Who are the partners at Greycroft?

Ian Sigalow (Co-Founder & Managing Partner), Dana Settle (Co-Founder & Managing Partner), Brian Bustamante-Nicholson (Partner), Carley Phillips (Partner), Dylan Pearce (Partner), Jim Murphy (Partner, Global Strategic Relationships).

Is Greycroft active right now?

No recent activity since September 2026.

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