Mode VC
Active Sep 24New York

Imaginary Ventures

Imaginary Ventures, based in New York, backs consumer and commerce startups from Pre-Seed to Series B, typically leads rounds, and has a $500 million fund.

WebsitePortfolioPitch page
Entry stagePre-seed, Seed, Series A, Series B
Check sizen/a
Leads roundsYes
FocusConsumer, Marketplaces
Latest fund$500 million (2022)
Investing team10 people1 activity update, latest Sep 24

Who you would pitch at Imaginary Ventures

10 people on the investing team, 5 of them partners who can make the call. Partners are listed first.

Natalie MassenetGPShe founded Net-A-Porter in 2000 and later co-founded Imaginary.
Nick BrownGPFocus: consumer brands.
Andrew Maxman
Andrew MaxmanPartnerHe works at Imaginary Ventures Ltd.
Kelly Dill
Kelly DillPartnerShe was promoted to this role in April 2022.
Logan Langberg
Logan LangbergPartnerHe was promoted to this role in April 2022.
Alex Yu
Alex YuInvestor
Tara Campbell
Tara CampbellInvestorShe was recognized as a rising star pre-partner venture investor in 2023.
Julia KellyAssociateShe is listed on the firm's investment team, but no other biographical details are provided in the excerpts.
Sydney AllenAssociateShe is part of the operating team and is listed among the firm's investment team members.
Yash WalawalkarAnalystHe is part of the operating team, as listed on the firm's website and other sources.

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Check size not reported yet.

Bars: how many firms in the atlas report each band. Highlighted: this firm.

1 activity update since September, latest Sep 24.

Weekly count of activity updates. Activity is not a confirmed deal.

Before you pitch

Ownership target7-10%
How to reach them[email protected]

Notable investments

SKIMSFarfetchGlossierThe ReformationStripeGood AmericanDaily HarvestGlossGeniusBuilder.ioMejuri

In their words

Imaginary VenturesBased in New York City, Imaginary Ventures is a leading venture capital firm investing in the most generationally-defining consumer businesses.www.imaginary.co
Founders and investors at a Mode VC gathering

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Raising a pre-seed or seed round? We write $1M to $5M first checks and help founders with distribution. A partner reads every deck.

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Alert me when Imaginary Ventures is active

One email when this firm shows new activity. Nothing else.

Firms like Imaginary Ventures

Elizabeth Street VenturesCheck size not reported
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Raine Ventures$1M to $10M
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XRC VenturesCheck size not reported
Legendary VenturesCheck size not reported

On these lists

Seed consumer investors in New York34Series A consumer investors in New York29Seed marketplaces investors in New York25Series A marketplaces investors in New York18Series B consumer investors in New York18Pre-seed consumer investors in New York17Pre-seed marketplaces investors in New York13Series B marketplaces investors in New York8

Questions

What stage does Imaginary Ventures invest in?

Imaginary Ventures reports entry at pre-seed, seed, series a, series b.

How much does Imaginary Ventures invest?

Imaginary Ventures has not reported a check size.

Does Imaginary Ventures lead rounds?

Yes. Imaginary Ventures says it can lead.

Who are the partners at Imaginary Ventures?

Natalie Massenet (GP), Nick Brown (GP), Andrew Maxman (Partner), Kelly Dill (Partner), Logan Langberg (Partner).

Is Imaginary Ventures active right now?

Imaginary Ventures has shown 1 activity update since September 2026, the latest on 2026-09-24.

Work at Imaginary Ventures? Claim or correct this profile.