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Andrew Crawford

Andrew Crawford

Managing Director, Global Head of Consumer atGeneral AtlanticNew York
LinkedIn Full bioFirm profile

Andrew Crawford is a Managing Director and Global Head of General Atlantic's Consumer sector. He joined the firm in 2014, previously working at Advent International.

What Andrew can write

Writes checks of$10M to $30M+
Comes in atSeries BCan lead the round
Pitch pageSubmit on their siteThe firm asks founders to apply here.

General Atlantic writes $10M to $30M+ checks, larger than 97% of firms in the atlas.

Bars: how many firms report each check band. Highlighted: General Atlantic.

Career

  1. Advent International · senior member of investment team
  2. General Atlantic · Managing Director, Global Head of Consumer
    Now
  3. Advent International
  4. General Atlantic · Managing Director Global Head of Consumer
    Now

Focus

consumer

Education

Washington and Lee University, B.S., Business Administration & AccountingHarvard Business School, M.B.A.

Also at General Atlantic

Alex Crisses
Alex CrissesManaging Director, Global Head of New Investment Sourcing
Chris Kojima
Chris KojimaManaging Director, Global Head of Capital Solutions
Gabriel Caillaux
Gabriel CaillauxCo-President and Global Head of Infrastructure and Energy Transition
Jonathan Durham
Jonathan DurhamManaging Director, Global Head of Technology Buyouts
Martin Escobari
Martin EscobariCo-President, Head of Global Growth Equity
Paul Stamas
Paul StamasManaging Director, Global Head of Financial Services
Robbert Vorhoff
Robbert VorhoffManaging Director, Global Head of Healthcare
William E. Ford
William E. FordChairman and Chief Executive Officer

Partners like Andrew

At firms with a similar stage, sector and check size.

Aaron WeinerCoatue
Adam BergerInsight Partners
Seth L. HarrisonFounder and Managing Partner, Apple Tree Partners
Hans Kobler
Hans KoblerFounder and Managing Partner, Energy Impact Partners
Christopher DaweManaging Partner and Head of Growth Equity Partners, J.P. Morgan Growth Equity Partners
Daniel Burstein
Daniel BursteinCo-Founder and Managing Partner, Millennium Technology Value Partners

Alert me when General Atlantic is active

One email when Andrew's firm raises a fund, adds a partner or shows new activity.

Founders and investors at a Mode VC gathering

Send Mode VC your deck

Raising a pre-seed or seed round? We write $1M to $5M first checks and help founders with distribution. A partner reads every deck.

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Questions

Who is Andrew Crawford?

Andrew Crawford is a Managing Director and Global Head of General Atlantic's Consumer sector. He joined the firm in 2014, previously working at Advent International.

How much does Andrew Crawford invest?

Andrew Crawford invests through General Atlantic, which writes checks of $10M to $30M+ at series b.

How do I pitch Andrew Crawford?

A warm intro from a founder General Atlantic backed works best. A short LinkedIn note with one line on traction is the next best route.

What did Andrew Crawford do before General Atlantic?

senior member of investment team at Advent International; Advent International.

Last updated 2026-10-15. Is this you? Ask for a correction.